Big corporations aren’t the only businesses that need to hold events. If you operate a small to medium-sized business (SMB), how can you make sure that your team building events, seminars, holiday parties, and other private events meet their full potential? Here are a few quick tips to help you meet your event goals and to provide the best live entertainment for your attendees.

  • Understand the event purpose – Other than holiday parties, business events are rarely just to have a good time. Have a good understanding of your goals before you proceed with event planning.
  • Choose the right venue – You need a location that will fit your team (and their family’s if they are invited as well). The purpose of the event will have a big effect on the venue. For example, if you are having a seminar, you want good lighting and acoustics. For a holiday party, you are probably looking for a venue with some kitchen space for your caterer to work in and a dancefloor for when the entertainment starts.
  • Plan a menu – Is the event going to be all day long and require one or more meals? Is it a shorter event in the evening where you can just offer appetizers? If the purpose is recreation rather than all business, will there be a cocktail hour?

Hire the right live entertainment – Whether you are getting folks on the dancefloor or providing evening entertainment at a weekend seminar, choosing the right entertainer is important. From DJs and bands to instrumentalists and magicians, SGM Events is your SMBs source for the best live entertainment in the San Diego area. Give us a call today at 800.670.7308 to book an artist at our best rates, or you can submit a booking inquiry online.